Why this display fridge earns its place
The Victor Optimax SQ SMR130ECT is the widest model in the Optimax SQ range — a refrigerated display cabinet built to put maximum chilled stock on show at the counter. Its flat glass sides keep the product in full view from the aisle across a 1,300 mm frontage, so the cabinet does the merchandising work and customers see the full range before they reach the till. It suits larger cafés, bakeries and deli counters where a strong, extensive chilled display drives the impulse buy.
In daily service it runs as a self-contained chilled display: stock it up at the start of trade, keep the airflow paths clear, and let it hold your chilled range through the day. The cabinet sits on three shelves (all adjustable), giving you flexibility to lay out the display as you need. Rotate product forward as it sells so the front stays faced up and the cabinet always reads full. Avoid crowding the shelves or letting packaging drift into the airflow, which is what usually costs a display cabinet its performance. At 268 kg, it is a substantial unit, so it needs a solid, level floor.
Before it lands, plan the spot. Check the cabinet's footprint on the spec panel above — 1,300 mm wide, 1,445 mm tall, 750 mm deep — against your doorway, lift and aisle widths, and give it clear space around the airflow rather than boxing it into a tight alcove. Site it out of direct sunlight and away from ovens, radiators and strong draughts, all of which make a chilled cabinet work harder. The unit comes with a 2-year parts and labour warranty. Confirm delivery access with Craven Cooling before you order.
