Why this chip pot earns its place
Churchill's Super Vitrified ceramic has become the standard in commercial hospitality because it's durable enough to survive kitchen pace and refined enough not to cheapen the plate. The Tide collection takes that foundation and adds genuine design — not trendy, not themed, but considered.
The Tide aesthetic draws from coastal landscapes: fluid, organic shapes with deliberate white space. The gold reactive finish sits on cream ceramic, creating visual depth and warmth without the matte flatness of solid-colour alternatives. At 100mm diameter and 290ml capacity, they're sized for sides: chips, fries, vegetables, or mezze components. The shape is slightly tapered, which makes stacking intuitive and storage efficient.
Super Vitrified ceramic is vitrified at temperature, which means it won't absorb moisture, odours, or stains. The finish is permanent — not a glaze that wears, but a chemical bond between colour and material. Run them through the commercial dishwasher 1,000 times and they'll look identical to run one. For restaurants positioned at the premium end of casual, or any venue serving food that deserves better than paper boats, these elevate the entire plate.
